PRiSiMA ADVISORY
AI strategy to P&L impact

AI that pays off.
Judgment that stays human.

We help C-suite leaders, boards and investors decide where AI will create value, prove it in the numbers they already report, and lead the change from strategy through execution.

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For investors and sponsors
AI due diligence, value creation plans, portfolio programs and exit readiness.
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For companies
Fractional AI leadership, value realization, operating model and data monetization.
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From executive roles at Apple, Accenture, Microsoft, Coca-Cola, HUB International, Nielsen and GE
$0.5B+
AI value delivered
800+
Person AI organization built from one
106
Countries in a global data operation of 11,000 people
Board
Independent director, Blackstone portfolio company, through exit
Sectors: Consumer technology and retail · Professional services · Enterprise software · CPG and beverages · Insurance and financial services · Market research and data · Private equity
Challenges

Where AI investment stalls.

For most companies, AI means three things: automating how work gets done, making better decisions faster, and finding new revenue in data they already hold. The models work. The operating model often does not.

01

Pilots that never scale.

We narrow your AI initiatives to the few tied to revenue or margin, build the value case for each, and take them into production.

02

Impressive demos. No proven return.

We define the value before the build and measure it in operating results, in the numbers you already report.

03

Data that is not ready, or not earning.

We make the data behind your priority decisions AI-ready, then find what can be packaged, priced and sold.

04

Agents moving faster than oversight.

We design where AI acts and where leaders decide, with controls your board, regulators and investors can trust.

Services

How we help.

No templates. Every engagement starts with your P&L. We own the value case, the operating model and the governance, while your teams and partners build.

For investors and sponsors

Your AI value creation partner.

For operating partners, deal teams and portfolio company leadership.

AI due diligence

The AI risk and upside in a target, assessed before you commit capital.

AI in the value creation plan

The 100-day plan and the few initiatives that move EBITDA.

Portfolio AI program

One repeatable model across portfolio companies, not a single flagship that never spreads.

AI exit readiness

The evidence and the story the next buyer will pay for.

Relevant experience: Independent board director of a Blackstone portfolio company, through a successful exit.

For companies

From pilot to measurable P&L impact.

For CEOs, CFOs, CIOs, CTOs and Chief Data and AI Officers, from mid-market companies to global enterprises.

AI value assessment

The few opportunities worth funding, each with a value case and a roadmap.

Fractional Chief AI Officer

One accountable senior leader for the AI agenda, part-time or leading a Transformation Office.

AI operating model and pilot to production

The roles, governance and funding that let AI scale, proven on live pilots.

AI value realization

A value ledger reconciled with Finance, with stage gates and governance across consultancies and build partners.

Data monetization

New revenue and data products from data you already hold.

We engage as advisors, through a defined engagement, or as embedded leadership, shaped around your business. Discuss your situation ›

How we work

Measured from the first month.

Every engagement follows the same discipline, whatever its size.

01

Baseline

We establish the current state and agree the value baseline with Finance, so success is measured in numbers you already trust.

02

Prove

First initiatives go live, with adoption, cycle time and capacity released tracked from the start.

03

Decide

At each stage gate, every initiative is accelerated, reshaped or stopped, based on evidence rather than enthusiasm.

04

Transfer

We hand over the playbook, the operating practices and named internal owners, so the value lasts after we leave.

Impact

Impact, in the numbers.

Selected work by Priya Raman and the team. Client names withheld.

Global consumer technology leader
$200M+
Annualized business benefit

Led the Marketing and Sales AI transformation. Connected computer vision, inventory, demand and campaign signals so ordering agents and store teams could act. Aligned 100+ leaders and influenced 10,000+ people.

Global professional services firm
$125M
Annualized internal value

Built the enterprise AI office from one person to 800+. Paired rapid data labs with reusable data products and Responsible AI. The internal proof helped build a $940M Fortune 100 client pipeline.

Global consumer data company
$20M+
Annual savings and a 31-point quality gain

Transformed retail data acquisition across 11,000 people in 106 countries. Piloted handhelds, OCR, direct POS data and gig-based collection, then scaled what worked.

Global enterprise technology company
Lifecycle
Higher adoption, retention and expansion. Lower cost to serve.

Built a single customer view and embedded attrition and lifetime-value models in lifecycle workflows, with explainable recommendations teams trusted and acted on.

Private equity-backed retail services company
Exit
Successful exit, with data monetization as a new value lever

As independent board director, shaped a data monetization play: predicting shrinkage risk by product category, geography and demographic area so clients could act before losses occurred.

Global technology manufacturer
<10 min
Packaging artwork turnaround, down from 7–10 days

Automated the multi-step packaging artwork layout process, cutting turnaround from 7–10 days to under 10 minutes. Added an AI agent on top that confirms every piece of content is present in every required format and flags anything missing. Then used generative AI to sharpen concepts for photo shoots and on-pack graphics.

Led by Suresh Sundaram, before joining PRISIMA Advisory
Leadership

Operators, not observers.

Founded and led by Priya Raman, with a team that has run data, AI and go-to-market at global scale.

Portrait of Priya Raman

Priya Raman

Founder and Managing Partner

Chief Data and AI Officer at Accenture; Chief Data and Analytics Officer at Microsoft, Coca-Cola and HUB International; Head of Data and AI at Apple. Independent board director of a Blackstone portfolio company through a successful exit.

Apple · Accenture · Microsoft · Coca-Cola · HUB International · Nielsen · GE
View Priya on LinkedIn ›
Portrait of Suresh Sundaram

Suresh Sundaram

AI Transformation Advisor

Go-to-market leader with more than 25 years of experience. Former Global Head of Retail, Etail and Packaging Marketing at HP across 130+ markets, after building his retail discipline at P&G (Gillette) and Nokia.

HP · Nokia · P&G (Gillette)
View Suresh on LinkedIn ›

Why PRISIMA?

The name is prisma, the original Greek word for prism, with Priya’s i added. A prism takes a single beam of light and reveals the spectrum inside it. That is our work: separating the wall of AI possibility into the few investments that will pay off.

Recommendations

In their words.

From the C-suite leaders, board members and senior executives we have worked alongside.

She is an intelligent, forward looking and innovative professional who challenges the status quo with data and conviction… She is a leader you want on your team if you’re looking to transform and do more with less!
On Priya Raman
Former CEO and board chair, PE-backed services company
She is an innovator who knows how to translate ideas into action. She made a big impact creating a new centralized analytics and AI tool that is changing how our leaders make decisions.
On Priya Raman
Senior executive, global professional services firm
He has a unique talent for building alignment among diverse stakeholders, earning trust, and translating complex challenges into clear, actionable plans.
On Suresh Sundaram
Senior Vice President and Division President, global technology company
Priya is a passionate leader with an ability to dive deep and deliver results in much shorter time than you expect.
On Priya Raman
CEO and board director; former C-suite executive at Amazon, GE and Nielsen
Rare combination of creative instinct and get-it-done grit… Any team that gets Suresh is getting someone who makes the impossible look easy.
On Suresh Sundaram
Vice President and General Manager, technology business
This project had multiple stakeholders and very aggressive deadlines, and I always found Priya was able to get all the people in one room and give direction to the discussion in order to resolve any issues that came up.
On Priya Raman
MD and CEO, technology company
…his collaborative spirit and customer intuition provided tremendous trust in his abilities… Suresh is always willing to tackle difficult problems with real business impact.
On Suresh Sundaram
Chief Marketing Officer and Managing Director; former senior leader
Newsletter

AI Impact Weekly

AI strategy and enterprise trends for leaders who own the outcome. Published weekly on LinkedIn.

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In progress · A book by Priya Raman

Why most AI never reaches the P&L.

And what the few that do get right. A playbook for C-suite leaders, boards and private equity, drawn from executive data and AI roles at Apple, Accenture, Microsoft, Coca-Cola and Nielsen.

Have a bet worth making?

Tell us where AI should pay off. We will show you how to capture it.

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